Imagine flipping through a random powder magazine and coming across an ad with a topless juvenility girl who is posing in a position that she would non want her grand-parents to see. An average person would automatically think this ad was to make do a sex-related product, but this is a typical garments ad from American Apparel. Sex seems to have taken all over the advertising industry but statistically speaking, does sex genuinely sell? While Jeanna Bryner at MSNBC thinks that sex sells but mayhap not to women, Ruth La Ferla at the New York time proves that sex sells womens fashion such like lingerie.
Jeanna Bryner who is a staff writer for MSNBC claims that flashy magazine ads that portray titillating women icons may not interest women readers, according to a youthful research. A conference of researchers from the University of Florida in Gainesville studied a group of 100 college-aged women who are exposed to a series of hypnotic women images. The issuing of this experiment appears that this group of female subject does not find the images excited but rather bored and uninterested. An initial survey as part of the research asked participants to rate photos of models in a range of six different categories. Surprisingly, the survey revealed that participants only(prenominal) recognized two types of beauty: wholesome and sexy-sensual.
Katie Holmes would be an physical exercise of wholesome while the Victoria Secret models are sexy-sensual. The lease was presented at the Association for Education in Journalism and clutch Communication convention in San Francisco.
Based on the result of this research, the old sex appeal in advertising susceptibility not be as effective as it is estimate to be. The sexy appeal might be able to sell to most men but it is evidently failed from the result of this experiment, Bryner said. remote men, women concept of thinking is not totally about the image but about the connection between the image and themselves. Bryner in addition explained: Presumably women desire...If you want to get a full essay, graze it on our website: Ordercustompaper.com
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