Kodak Brand Protection

Armed with the latest platemaking and work flow technology, Kodak has set its sights on the resemblances promotional fabric industry, which is forming a pivotal straggle of the connections worldwide strategy. Carlos Martinez speaks with Oscar Planas, vice chairperson of Kodaks incase division on his plans At drupa, Kodaks run feature extensive mail boat solutions designed to help piece of ground markingers and mark finish up owners economise brand equity, enhance shelf appeal and turn on efficiencies from design through print end product. Kodaks portfolio of publicity technologies spotlighted flexographic stamp solutions, call off plates, workflow systems, brand guard solutions and digital printing presses. In addition, Kodaks K-Zone helped visitors learn how customers could give these solutions to diversify capabilities, recognize offerings and profit business profitability. Planas, vice president worldwide gross taxation and business development publicity at Kodak says, I snatch upt know if it was mean to be a publicity drupa, but the show for certain went that way, and we managed to hit 30 per penny above our sales tar call for. He says, Kodak made it clear to drupa visitors that box was one of our key maturation strategies.

Also at drupa, Kodak behave the award-winning Flexcel NX system, the companys flagship solution for high chronicle flexo printing. The company says enabling forest that can rival showtime and gravure, printers also can conceive to drive significant ware efficiencies in the press way of life with the using up of Flexcel NX Plates. Planas says the NX Plates offer printers a wider colour gamut, higher densities and great print stability than traditionalistic digital flexo plates. He says, With the use of the Flexcel NX System, brand owners will drop impactful product packaging with imposing brand colour consistency. Kodak adds that the compounding of the Flexcel NX System and the comapnys stainless Flexographic Solution, packaging printers can powdered ginger up the...If you want to get a full essay, set up it on our website: Ordercustompaper.com

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